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Ogilvy’s 360 DI team continues pattern of growth with new hire

January 19, 2012: Ogilvy PR Australia’s social media practice, 360˚ Digital Influence continues its strong pattern of business growth, this week announcing the appointment of Roger Christie as Senior...

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Social media ‘barely negligible’ as a sales lead: you’re missing the point

Not long ago, a research report from Forrester made headlines when it claimed that less than 1% of online transactions reviewed in the study could be traced to a specific social media post. Despite all...

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